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The Well-Being Coaching Initiative Delivers Results

The Well-Being Coaching Initiative (WBCI) doesn’t give nurses more to do, but empowers them to feel good about themselves and what they already do. Feeling good about yourself and what you do every day is the definition of Well-Being!

The Well-Being Coaching Initiative focuses on Self-Leadership, a skill Diane has been teaching and coaching nurses for 30 years. Going deeper than self-care, Self-Leadership is the relationship you have with yourself; how you prioritize, treat, and talk to yourself. Self-Leadership is so empowering because it teaches nurses how to make themselves a priority so they are more engaged and less stressed in their work and life.

The Well-Being Coaching Initiative ROI

“The Well-Being Coaching Initiative is transformational and a great way to retain your nursing team. I not only have great retention and reduced burnout, I have a staggering ROI with this investment.”

Vi-Anne Antrum, DNP, RN, NEA-BC, CENP, FACHE
System-wide Chief Nursing Officer
Cone Health

Cone Health Sustained Results for 12 Months
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The Well-Being Coaching Initiative ROI
Cone Health Sustained Results for 12 Months
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“The Well-Being Coaching Initiative is transformational and a great way to retain your nursing team. I not only have great retention and reduced burnout, I have a staggering ROI with this investment.”

Vi-Anne Antrum, DNP, RN, NEA-BC, CENP, FACHE
System-wide Chief Nursing Officer
Cone Health

"Well-Being requires a commitment at the organizational and individual level, and that’s why a proven program providing the skills, structure, and support to achieve high impact results is critical."

Scale and Sustain a Culture of Well-Being

Four Years Produces Over 5,000 Coaches and Champions

The Well-Being Coaching Initiative (WBCI) is a scalable and sustainable four-year initiative that provides your team with the skills, structure, and support to internally create and sustain a culture of Well-Being. Our exponential four-year implementation plan is proven to significantly increase nurse engagement and retention and decrease stress and burnout.

Our ‘Train the Trainer’ model delivers compounding results. We train internal Coaches to train future generations of Champions and Coaches that empower your staff with Self-Leadership throughout your organization.

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The Well-Being Coaching Initiative Options

Person wearing a bright pink Cone Health “Compassion, Presence, Recovery” T‑shirt standing in front of colorful heart‑themed artwork in an indoor wellness space.

Option 1

Learning Objectives
  • Understand how Self-Leadership supports your Well-Being
  • Experience and practice the skills to support Self-Leadership
  • Accept full responsibility and accountability for your Well-Being
  • Learn how to coach others in the specific structure of WBCI
Program Design

The WBCI provides the skills, structure, and support for Coaches to develop and sustain their own Self-Leadership, and then learn how to coach others. This begins with an 8-Week Intensive with 10 Nurses who have a passion for well-being and the commitment and availability to coach others.

  • Senior leadership and Coach candidate interviews
  • Needs assessment to evaluate current culture and change readiness
  • Interactive full-day Kick-off foundational training
  • Validated Well-Being assessments
  • Four weekly 50-minute virtual Individual Coaching sessions
  • Three weekly 90-minute virtual Group Coaching sessions
  • Private web portal; unlimited email support; digital Self-Leadership campaign; personal journals; commitment partners
  • Graduation Celebration with personal stories and results of Coaches
  • 20 Educational Contact Hours
  • Licensing for all content including training manual, scripts, presentations, digital campaign, assessments
  • Implementation and rollout plan
Ongoing Support
  • Monthly Group Coaching sessions
  • Quarterly Individual Coaching sessions
  • Ongoing validated assessments
  • Research Study Assistance
  • Annual Offsite Retreat
  • Annual evaluation and plan for each subsequent year
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  • Senior leadership and Coach candidate interviews
  • Needs assessment to evaluate current culture and change readiness
  • Interactive full-day Kick-off foundational training
  • Validated Well-Being assessments
  • Four weekly 50-minute virtual Individual Coaching sessions
  • Three weekly 90-minute virtual Group Coaching sessions
  • Private web portal; unlimited email support; digital Self-Leadership campaign; personal journals; commitment partners
  • Graduation Celebration with personal stories and results of Coaches
  • 20 Educational Contact Hours
  • Licensing for all content including training manual, scripts, presentations, digital campaign, assessments
  • Implementation and rollout plan
Atrium Graduation woman with mug 560x315
Ongoing Support
  • Monthly Group Coaching sessions
  • Quarterly Individual Coaching sessions
  • Ongoing validated assessments
  • Research Study Assistance
  • Annual Offsite Retreat
  • Annual evaluation and plan for each subsequent year
Sutter Health collage 7-14-25

Connect, Engage and Energize with Self-Leadership!
Sutter Health

Option 2

Opening Keynote or Training

Program Overview

Self-Leadership focuses on your most important relationship, the one you have with yourself. It goes deeper than self-care because it determines the choices you make every day that affect your overall Well-Being. Connect, Engage and Energize with Self-Leadership! is a highly interactive program that provides foundational Self-Leadership skills that nurses and nurse leaders can use immediately to empower themselves and their staff. It can be delivered as an opening keynote or a longer customized training presentation, depending on your organization’s goals.

Learning Objectives
  • Understand the empowering benefits of Self-Leadership
  • Experience the CPR practices that support Self-Leadership
  • Gain accountability and support with a digital Self-Leadership Campaign
Program Design

Connect, Engage and Energize With Self-Leadership! can be given as an opening or closing keynote or half, or full day training and includes:

  • Pre-program interviews with staff and leaders to gain insight into current challenges
  • Pre-program assessments
  • Highly interactive programming
  • Practical take-home tools to use immediately
  • Follow-up digital Self-Leadership Campaign
  • 1-6 Educational Contact Hours

Option 2

Opening Keynote or Training

Sutter Health collage 7-14-25

Connect, Engage and Energize with Self-Leadership!
Sutter Health

Program Overview

Self-Leadership focuses on your most important relationship, the one you have with yourself. It goes deeper than self-care because it determines the choices you make every day that affect your overall Well-Being. Connect, Engage and Energize with Self-Leadership! is a highly interactive program that provides foundational Self-Leadership skills that nurses and nurse leaders can use immediately to empower themselves and their staff. It can be delivered as an opening keynote or a longer customized training presentation, depending on your organization’s goals.

Learning Objectives
  • Understand the empowering benefits of Self-Leadership
  • Experience the CPR practices that support Self-Leadership
  • Gain accountability and support with a digital Self-Leadership Campaign
Program Design

Connect, Engage and Energize With Self-Leadership! can be given as an opening or closing keynote or half, or full day training and includes:

  • Pre-program interviews with staff and leaders to gain insight into current challenges
  • Pre-program assessments
  • Highly interactive programming
  • Practical take-home tools to use immediately
  • Follow-up digital Self-Leadership Campaign
  • 1-6 Educational Contact Hours

Cone Health’s nurse-well-being initiative demonstrates that targeted workforce investments can generate measurable labor-cost savings, improve quality-linked reimbursement, and strengthen organizational stability, all within a single fiscal year.

Takeaway for Hospital CFOs: Cone Health’s experience illustrates that nurse-well-being programs yield a direct, quantifiable financial return. Read more from the interview in Healthleaders with Cone Health's Vi-Anne Antrum about how the Well-Being Coaching Initiative improved the bottom line at Cone Health.
Read the HealthLeaders article

Cone Health’s nurse-well-being initiative demonstrates that targeted workforce investments can generate measurable labor-cost savings, improve quality-linked reimbursement, and strengthen organizational stability, all within a single fiscal year.

Takeaway for Hospital CFOs: Cone Health’s experience illustrates that nurse-well-being programs yield a direct, quantifiable financial return. Read more from the interview in Healthleaders with Cone Health's Vi-Anne Antrum about how the Well-Being Coaching Initiative improved the bottom line at Cone Health.
Read the HealthLeaders article

Atrium Health took a visionary approach to improving their culture when they launched a two-year pilot of the Well-Being Coaching Initiative. A paper on the initiative published in the January 2025 edition of JONA indicated the effectiveness of the WBCI in reducing staff stress and burnout. It concluded, “…investing in comprehensive well-being programs such as the WBCI could prove instrumental in fostering a resilient and thriving workforce.” Read the press release or the Journal of Nursing Administration abstract (purchase or subscription required for full access).

Website Graphic JONA - border

Atrium Health took a visionary approach to improving their culture when they launched a two-year pilot of the Well-Being Coaching Initiative. A paper on the initiative published in the January 2025 edition of JONA indicated the effectiveness of the WBCI in reducing staff stress and burnout. It concluded, “…investing in comprehensive well-being programs such as the WBCI could prove instrumental in fostering a resilient and thriving workforce.” Read the press release or the Journal of Nursing Administration abstract (purchase or subscription required for full access).

What WBCI Coaches Say

What WBCI Coaches Say

The Well-Being Coaching Initiative

The WBCI helps healthcare organizations create a Culture of Well-Being, which attracts and retains high-performing staff. Internal Coaches and Champions are trained to empower staff at the unit and organizational level and is proven to improve Well-Being and Turnover up to 30%.

© 2026 Diane Sieg

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National Speakers Association CPA | Diane Sieg

The Well-Being Coaching Initiative

The WBCI helps healthcare organizations create a Culture of Well-Being, which attracts and retains high-performing staff. Internal Coaches and Champions are trained to empower staff at the unit and organizational level and is proven to improve Well-Being and Turnover up to 30%.

© 2026 Diane Sieg

National Speakers Association CPA | Diane Sieg

The Well-Being Coaching Initiative

The WBCI helps healthcare organizations create a Culture of Well-Being, which attracts and retains high-performing staff. Internal Coaches and Champions are trained to empower staff at the unit and organizational level and is proven to improve Well-Being and Turnover up to 30%.

© 2026 Diane Sieg